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Video marketing has now become a staple campaign in any savvy business overall strategy. The latest video marketing stats say that at least 87% of businesses have already added video content to their marketing toolbox. Not only does this engaging type of marketing help you deliver your brand...
Web design as we know it today focuses on deftly combining form and function, all to provide users enjoyable, interesting, and usable visits. In other words, web design is now all about enhancing the user experience. Today’s web designers strive to fulfill what Internet users need, whether...
Before we start, let us first define what SEO tools are and how they can help you with your marketing campaigns. In a nutshell, SEO tools are any program or tools that let you complete a step in the search engine optimization process. For instance, keyword research plays a crucial role in SEO...
It can take years to build a reputation and a few minutes to ruin it. In the age of social media networks, user-generated content (UGC) platforms, review websites, personal blogs, etc., both positive and negative opinions about a brand can travel far and wide within minutes like wildfire. ...
Whether you are maintaining a business website, a blog, or an online store, there are various ways to step up your SEO game. This includes following SEO experts online. Lucky for you, we have created a list of SEO experts that you can follow for advice and industry update: 1. Danny Sullivan Danny...
It’s safe to assume that those who want more from their search engine optimization (SEO) campaign consider the most important SEO ranking factors. Admittedly, well-optimized sites get more traffic and therefore more leads and sales. However, without SEO, people won’t find your...
Building a loyal customer base is one of the most effective ways of securing business success, and social media could be the catalyst you need to achieve this. With the right social media strategy, you should be able to foster a community of loyal customers who are more than happy to spread the...
Contrary to what many may believe, having an eye-catching and attractive website is not the end-all and be-all of one’s digital marketing efforts. A company does not create a website for the sake of vanity. While it’s important for a website to look good, any web design specialist will tell you...
Search engine optimization is important for all websites, yet the eCommerce ones won’t achieve much if they aren’t armed with SEO properly. In this guide, you can learn about the SEO specifics in eCommerce and why this marketing strategy is essential for online retail businesses. We’ll give tips...
In the space age of today, you will be hard-pressed to find businesses that don’t have an online presence. Ever since the Internet was born in 1990, the world embraced it immediately, which gave everyone the power to go virtual and caused an unprecedented rise in digital innovations. Fast...
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