AuthorAlex Thomas

12 Essential Video Marketing Tools to Boost Your SEO

Video marketing has now become a staple campaign in any savvy business overall strategy. The latest video marketing stats say that at least 87% of businesses have already added video content to their marketing toolbox. Not only does this engaging type of marketing help you deliver your brand message better, but it also boosts your online visibility. With well-crafted and SEO-friendly videos, you...

The Most Prevalent Web Design Mistakes to Avoid

Web design as we know it today focuses on deftly combining form and function, all to provide users enjoyable, interesting, and usable visits. In other words, web design is now all about enhancing the user experience. Today’s web designers strive to fulfill what Internet users need, whether they’re creating a site with minimalist and simple web design or one that’s visually stunning. Still...

15 SEO Tools To Improve Your Marketing Strategy

Before we start, let us first define what SEO tools are and how they can help you with your marketing campaigns.  In a nutshell, SEO tools are any program or tools that let you complete a step in the search engine optimization process. For instance, keyword research plays a crucial role in SEO. This explains why most marketers could not live without having a high-quality keyword research...

10 Pro Tips for Successful Online Reputation Management for Your Business

It can take years to build a reputation and a few minutes to ruin it. In the age of social media networks, user-generated content (UGC) platforms, review websites, personal blogs, etc., both positive and negative opinions about a brand can travel far and wide within minutes like wildfire.   Regardless of whether you sell products and services online or operate through brick-and-mortar...

16 Best SEO Experts To Follow if You Are Serious About SEO

Whether you are maintaining a business website, a blog, or an online store, there are various ways to step up your SEO game. This includes following SEO experts online. Lucky for you, we have created a list of SEO experts that you can follow for advice and industry update: 1. Danny Sullivan Danny Sullivan is one of the co-founders of Third Door Media, the publisher of Search Engine Land. SEL is...