CategoryContent Marketing

The Anatomy Of Content Marketing (Infographic)

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Quality content is the core of an integrated, targeted approach to marketing, here’s why: Check out the infographic below! Content marketing improves visibility. Companies that publish 16+ blogs get 3.5x more trafficCompanies with blogs get 97% more inbound links than others37% of marketers...

8 Essential Elements of a Strong Content Strategy

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What makes one brand to reach the skies and another one to fall to the bottom of the pit?  Its marketing strategy.  In the online marketing world, your content acts as a backbone of marketing strategy.   Competition is getting tough; brands are now eyeing for any space they can...

7 Reasons Why You Need More User-Generated Content

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UGC

User-generated Content (UGC) refers to content created and posted on social media in favour of any product without any kind of paid promotion involved. The content can be in the form of images, videos, blogs, audios, testimonials, tweets and everything else in between.  Social media usage is...

6 Content Marketing Trends To Anticipate In 2020

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content-marketing-trends-2020

Content marketing is still a critical part of any organization’s marketing strategy, and this isn’t about to change in 2020. As an industry, it is fast-moving towards a worth of more than $400 billion, which just goes to show the kind of confidence and investment brands and businesses...

Could Tiktok Be The Future Of Influencer Marketing?

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tiktok

Social media and influencers are becoming a staple of marketing. More and more marketers are recognising influencer marketing as an effective marketing strategy , but with the plethora of social platforms to choose from, it’s difficult to know which ones to target. Alongside this increasing...

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