TagEmail Marketing

How To Personalize Your Emails Right: 10+ Tips And Tricks

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What’s the key difference between the emails you send to your leads and an email you send to your friend?  The answer is simple. When you send an email to your friend, you are reaching out to them in person.  Here’s what exactly I mean. When you are writing to your friend, you address them by their...

Why Email Is More Effective Than Social Media

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When was the last time you bought something that you saw on your twitter feed, your Facebook feed or some other form of social media? Even if you liked, shared or re-tweeted you probably didn’t even click-through to see what the offer was and you almost surely didn’t buy it. Why? It’s simple really...

3 Email Marketing Strategies You Should Be Doing

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Personalise. Segment. Automate. Test. These are all often repeated buzzwords in the world of Email Marketing. They’re also common strategies that every email marketer knows about. Whether you’re a business owner or a digital marketer, you’re most likely familiar with these email marketing...