Breakline® Agency

The Anatomy Of Content Marketing (Infographic)


Quality content is the core of an integrated, targeted approach to marketing, here’s why:

Check out the infographic below!

Content marketing improves visibility.

  • Companies that publish 16+ blogs get 3.5x more traffic
  • Companies with blogs get 97% more inbound links than others
  • 37% of marketers say blogs are the most valuable content type for marketing
  • Blogs give websites 434%more indexed pages and 97% more indexed links

Content marketing helps you find your brand voice.

  • The primary factor behind up to 50% of buying decisions
  • Interesting content is a top 3 reason people follow brands on social media

Content marketing allows you to connect with your customers.

  • 71% of consumers are more likely to recommend a brand with whom they have an emotional connection
  • 83% of consumers consider trustworthiness to be the most important factor in brand
  • 76% of consumers continue to use a brand for four + years because of the trust they have in it

Content marketing helps to build relationships.

  • 70% of consumers prefer getting to know a company via articles rather than ads
  • 60% of consumers feel more positive about a company after reading custom content on its site
  • 68% of people spend time reading about brands that interest them
  • 60% of consumers enjoy reading relevant content from brands

Not only it costs 62% less than traditional marketing but also boosts SEO!

Check this out:   13 Things to Keep in Mind When Writing Content for Landing Pages

Use the code below to embed this infographic on your website.

<div style="text-align:center"><img alt="The Anatomy of Content Marketing" src="" style="max-width: 100%;"/><div style="margin-bottom:5px;margin-top:5px">Image Courtesy: <a target="_blank" href=""></a></div></div>

About the author

Alex Thomas

At Breakline, I am responsible for pitching and winning new business, creating and implementing SEO campaign strategies, social communications, on and offline media relations and more.

Add comment

Breakline® Agency
Like many other websites, we use cookies in order to give you the best possible experience on our website. By continuing to browse our website, you agree to our use of cookies.